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Kelzana Artist Management
Kelzana Artist Management
Beyond "Tiffany’s": Bridging the Gap Between Nostalgia and a Modern Fanbase
Case Studies Kelsy Lartius Miguel 2/23/26 Case Studies Kelsy Lartius Miguel 2/23/26

Beyond "Tiffany’s": Bridging the Gap Between Nostalgia and a Modern Fanbase

Deep Blue Something had a globally recognized hit in 1995’s “Breakfast at Tiffany’s”, but they faced a classic legacy band challenge: massive recognition for the song, but less so for the band. Read this case study to learn more.

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Album Release Campaign Using Data-Driven Targeted Advertising
Case Studies Kelsy Lartius Miguel 1/10/25 Case Studies Kelsy Lartius Miguel 1/10/25

Album Release Campaign Using Data-Driven Targeted Advertising

Project Overview: To grow Teresa Suydam's fanbase and drive listeners to streaming platforms for her new album Lost Bird, a targeted advertising campaign was executed across Music Tomorrow and Instagram.

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Driving Ticket Sales with Targeted Social Media Advertising
Case Studies Kelsy Lartius Miguel 9/10/24 Case Studies Kelsy Lartius Miguel 9/10/24

Driving Ticket Sales with Targeted Social Media Advertising

Project Overview: To promote an artist's show and increase ticket sales, we executed a targeted social media advertising campaign on Instagram, leveraging data-driven insights to reach the ideal audience.

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